Master-class October 2018: Video-reflexivity

This Master Class is designed for those interested in, and/or responsible for promoting learning in complex organisations. It will provide participants with an understanding of, and practical experience with video-reflexivity and how it can be used to: examine and understand organisational practices; as well as promote engaged learning and sustained impact.


This 2 day course is being held at the University of Technology, Sydney.



Monday, October 22, 2018 - Tuesday, October 23, 2018
Early bird cutoff date: 
Wednesday, September 26, 2018
Course details:

This Master-class is designed for those interested in, and/or responsible for promoting learning in complex organisations. It will provide participants with an understanding of, and practical experience with video-reflexivity and how it can be used to: examine and understand organisational practices; as well as promote engaged learning and sustained impact.


Video-reflexivity creates opportunities for participants to:

  • Expand a sense of what complex circumstances might require from them
  • Negotiate the definitions and enactments of optimal performance


This master class will draw on the collective expertise of international scholars with considerable experience with video-reflexivity to advance. They will draw on their experiences and expertise in using video-reflexivity in healthcare, however the content will also be applicable to the study of social and professional practices in other areas.


These scholars include (follow the hyperlink for a detailed biography):


Dr Ann Dadich - Senior Lecturer within the School of Business at the Western Sydney University
Dr Katherine Carroll - Research Fellow in the School of Sociology at the Australian National University.
Dr Su-yin Hor - Lecturer in health services management at the University of Technology, Sydney
Dr Mary Wyer - Postdoctoral researcher at the Centre for Infectious Diseases and Microbiology, The Westmead Institute for Medical Research
Ms Danielle Bywaters - University of Tasmania
Dr Aileen Collier - University of Auckland
Dr Nina Fudge - Queen Mary University of London
Prof. Rick Iedema - King’s College London
A/Prof. Jessica Mesman - Maastricht University
Mrs Anouk van der Arend - Maastricht University

Master Class - runs over 2 days

Dr Ann Dadich is a Senior Lecturer within the School of Business at the Western Sydney University; she is also a registered psychologist, a full member of the Australian Psychological Society, and a NSW Justice of the Peace. Her scholarly passion lies in the management of organisations that contribute community wellbeing – these include health services, mental health services, youth services, and non-government organisations, among others. A particular focus of her research is knowledge translation – that is, the translation of evidence-based practices into quality consumer care. Following her undergraduate training, Dr Dadich entered the government and third sectors to work with different populations within the community. These include children and young people, people with mental health and/or substance use issues, family members and carers, as well as prisoners. These experiences continue to inform her approach to conducting research that is both empirical and respectful. Since entering academe, Dr Dadich has accumulated considerable research experience in the discipline of management. This is demonstrated by her publishing record, which includes over 135 refereed publications; the research grants she has received to date; and the awards she has been presented with, in recognition of research quality. In addition to her research, Dr Dadich supervises doctoral candidates and teaches undergraduate units. Further information can be sourced via the Video Reflexive Ethnography International Association.

Course dates: Monday 22 October 2018 - Tuesday 23 October 2018
Week 1
About this course: 

Organisations have become more flexible and innovation-driven, and their processes and structures, more complex and dynamic – video-reflexivity is one approach to examine and understand this complexity. Organisations that represent the academic, public, private, and not-for-profit sectors are increasingly called to collaborate and engage with, and demonstrate positive impact on their communities – video-reflexivity represents one approach towards this aim.


Practitioners (broadly defined) are regularly required to engage in organisational change and quality improvement programs, and to involve colleagues and/or other stakeholders in this process – video-reflexivity represents one approach towards this aim. Video-reflexivity has a demonstrated capacity to draw together researchers, clinicians, patients, and their families to examine and understand complex healthcare practices. Video-reflexivity has been successfully used to ignite meaningful organisational change


The Master-class will harness and draw on the collective expertise of international scholars who have considerable experience with video-reflexivity – they will be involved in:

  • The development of the syllabus and the associated learning materials
  • The didactic delivery of parts of the syllabus via web-conference, as appropriate
  • The interactive facilitation of parts of the syllabus in person


To the instructors’ knowledge, there are no regular courses or training opportunities on video-reflexivity or related methodologies available to researchers throughout Australia.


Following the completion of the Master-class, participants will be offered continued support via the Video-Reflexive Ethnography International Association – this association is an international collective of scholars and practitioners with an interest in video reflexive ethnography as a transformative methodology; members convene monthly via web-conference to advance:

  • Video-reflexivity for studying social practices in all their aspects;
  • The professional interests of those who use video-reflexivity, including the creation and dissemination of methodological knowledge and its use in improving practices;
  • Practical and ethical norms for conducting video-reflexivity within and beyond the research setting.


Following the completion of this Master-class, participants will be able to:

  • Explain the guiding principles that underpin video-reflexivity
  • Identify its benefits and limitations
  • Undertake video-reflexivity with reference to: the resources required; data management; and data analysis
  • Develop a proposal for a video-reflexivity project
  • Describe the practical and ethical implications of using video-reflexivity
  • Identify relevant sources of information and support to guide the use of video-reflexivity


Course syllabus: 

Day 1

  1. What is video-reflexivity? A historical perspective of its place in social science research
  2. Why use it? Its theoretical and methodological setting
  3. How has it been used and with what effects? Stories from the field
  4. What are the ethical, logistical, and technical considerations of video-reflexivity and how might these be managed?


Day 2

  1. How might I use video-reflexivity?
  2. How do I design a video-reflexivity project? Getting started
  3. How do I edit, store, and manage video-recordings?
  4. How can meaningful and sustained impact be determined? Facilitating reflexivity and disseminating the lessons learnt


Course format: 

This two day master-class will be held at the University of Technology, Sydney.

Recommended Background: 

This Master-class is designed for those with a basic understanding of the design and/or conduct of research, quality improvement efforts, and/or organisational change. As such, it is well-suited to individuals who represent the:

  • Academic sector, including doctoral scholars
  • Public sector
  • Private sector
  • Not-for-profit sector
Recommended Texts: 


Iedema, R., Mesman, J., & Carroll, K. (2013). Visualising health care practice improvement: Innovation from within. London: Radcliffe Publishing.


Course Fees:
All courses at a given program have the same fee structure, but fees vary depending on whether your organisation is an ACSPRI Member and whether there are Early Bird Discounts available at the time. The prices for this program are available on the program page.

(per course)

Non Member: 
Full time student Member: 
Early bird Member: 
Early bird Non Member: 
Early bird full time student Member: 

The UTS Campus is located within easy walking distance of Central Station and the Sydney CBD.

For a map of the campus precinct visit here.





As UTS is close to the centre of Sydney, there are a numerous accommodation options nearby ranging from student accommodation and backpackers hostels, to serviced apartments and hotels.

UTS list a selection of short term accomodation options including budget, standard and premium accomodation here.

Car Parking / Transport: 

The UTS City Campus is right next to Central Station, the hub of all Sydney train lines, as well as Railway Square, a major bus interchange. UTS offer detailed instructions on how to get to the City Campus by train, bus, car and bike here. Limited parking space is provided on campus for mobility-impared vistors.

The campus can be reached by a large number of bus services. Any bus stopping at 'Railway Square' or 'Central Station' will take you within a short walking distance of UTS.

Almost every CityRail train line passes through Central Station. Town Hall Station connects to bus services stopping at Railway Square or UTS.

Arriving by plane, the train is an option from the airport to the CBD. Alternatively, a taxi from the airport during peak hour should take approximately 30 mins.

Routes & Ticketing
Fares, routes and timetable information for buses trains and ferries is available online. For information about tickets and public transport cards visit here.

Other than parking for people with disabilities and those with special permits, parking at the UTS City Campus is limited to street meter parking and user pay stations. A list of parking options can be found here.




Venue and Timetable: 

You will be contacted in advance re: the timing and location of the course at UTS.


Breaks are generally held each day between 10.30 - 11.00, 12.30 - 1.30 and 3.00 - 3.30. This may be amended in consultation with your instructor, eg shorter breaks for an earlier finish.


A light lunch, morning and afternoon tea are included in the price of the attendance.